Brand slogan
In summer 2022, Lafayette residents shared what inspires you to live in Lafayette - and what it is that makes you love where you live. Your responses told us you value Lafayette's small-town character, and the sense of belonging, neighborliness, and connection it provides.
In February 2023, four slogans were developed focusing on the sense of "belonging" that Lafayette provides. Residents responded to a survey of these slogans, and while reactions were positive, the survey results told us more input was needed.
In April 2023 five additional slogans were developed and tested through a community survey. Feedback from this survey has led us to determine there is not community consensus on direction for a representative slogan. Lafayette is a unique and multifaceted community that is not confined to a limited word slogan.
Thank you to everyone for participating in these surveys and for taking the time to consider a slogan.